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Visit Baltimore
Social Media
Working alongside our social media manager, I host a monthly meeting to pitch dynamic content opportunities on our platforms. Below are some examples of my work that illustrate this collaboration between content, creative and strategy.
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By integrating a social strategy featuring scroll-stopping video, animations and graphics, I have contributed to an average audience growth of 23% year-over-year, with an average engagement rate of 6%. On Instagram alone, I have helped triple our audience in my time on the Social Team. Leveraging cultural trends and audience insights, I have consistently demonstrated long-term planning with the agility to pivot quickly when needed.
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